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ullapara
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Posted: 27 Sep 2022 12:00 initial question | |
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How long has your company been operating in the market? Go back to the “tape” and remember: what was your sales process like a few years ago? Wasn't it much easier to talk to the customer and help them decide what to buy? In the past, the person who held the power to inform the consumer about a particular product or service was the seller. I'm sure you never imagined that you would need teams for marketing and sales. And much less, that these two sectors needed to work in a closely linked and aligned way, right? I can also tell you that you must be feeling in your skin that closing a sale.
The biggest culprit of this happening is the scenario of the new digital economy that has been installed globally in recent years. And the one who most needs to follow this, work together and adapt is the marketing and sales duo: marketing capturing qualified contacts and sales continuing the process. And for that Whatsapp Mobile Number List happen, some tools are necessary: have you heard about CRM? It is essential for marketing and sales teams to have a global view of management. Want to know how to align marketing and sales? And find out how CRM can help in this process? In this post you will.
Just keep reading! business proposal template What is needed to align marketing and sales? Only 5% of salespeople said the leads they received from marketing were of high quality. Do you know why this happens? Because there is no alignment between the two sectors. With this, marketing may be producing materials that are not relevant and that do not solve your customer's pain, and for this reason they do not capture qualified customers. On the other hand, salespeople may be approaching leads who are not ready to buy or who also don't have the interest and profile to be your customer. Can you see how these two sectors work better together? And if the challenge is knowing how to align both, you can start with the following steps. |
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